HER Story

Tricia Timm

It's hard to live in Santa Cruz without hearing about Looker, even if you don’t understand what it means to be a business intelligence company that deals in big data analytics. But perhaps we can...
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HER Story

Melissa & Sara

In talking to Melissa McConville, the feeling that comes across is gratitude. Gratitude that perceived failures could open doors to new opportunities, gratitude to be surrounded by a supportive community, and gratitude to have found...
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HER Story

Brijonnay Madrigal

Listen Up! To hear her talk about it, you might not guess that Brijonnay Madrigal is actually a practicing marine scientist with a successful new outreach project. “I’m really not a science and analytical person,”...
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HER Story

Kaya Lindsay

Kaya Lindsay is living proof that we live in a time where if the job doesn’t exist, you can just create it. What began as a make-your-own-degree led to a make-your-own-career, and it doesn’t seem...
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HER Story

Jami Majewski

If you’re looking to prioritize a little self love this Valentine’s Day, this week’s woman is here to give you what you need…even if it requires getting up at five in the morning to work...
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career HER Story Uncategorized

Magali, Rhiannon & Missy

We’re lucky enough this time around to honor not one, but three women of the week! Magali Brecke, Rhiannon Henry, and Missy Woolstenhlume began Kitchen Witch Bone Broth here in Santa Cruz to address what...
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HER Story

Brenda Hopson

Brenda Hopson is a woman with a personality so large, it spills through the open windows of The Little Tart, a 1950’s reproduction trailer from which she operates, Flour and Love Bakery. At a recent...
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HER Story

Emily Bondor

When asked what first prompted her to work with bees, Emily Bondor opens with a joke. “The best way to make a small fortune in beekeeping is to start with a large fortune.” But at...
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HER Story

Janet Huh

LMFT, life coach, entrepreneur and mother of two, Janet Huh grew up in the Los Angeles area. She always knew that at some point she’d become an entrepreneur just like her father, who owned one...
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HER Story

Edith Meyer

Edith Meyer was in tech for 10 years, doing product marketing and management, before she started Edith Meyer Wedding Cakes. She says she’s always loved to bake. “Growing up in the south, I was always...
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HER Story

Kendra Dosenbach

Kendra Dosenbach of CurlyQuirk Art + Craft grew up in the metropolitan sprawl of New York, Atlanta and Houston, so she’s no stranger to large urban centers. She moved to Santa Cruz two years ago...
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HER Story

Mariah Roberts

"Decide why before what. If you know why something drives you and is important to you, you will find your way to do it." - Woman of the Week Mariah Roberts One look at designer...
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HER Story

Kamala Allison

Born in New Orleans, Kamala Allison, our Woman of the Week and owner of the new Fybr Bamboo downtown, landed in Santa Cruz 22 years ago. Her family had moved around quite a bit while...
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HER Story

Mandi Dana

Have you ever heard somebody say that going through a divorce was a gift? Well, come to think of it you probably have, but let’s talk about that process of transformation a little bit more....
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HER Story

Laurie Aiello

Laurie Aiello refuses to live a life of regretting chances not taken. Our Woman of the Week and fitness coach with Team BeachBody is a self-professed “recovering” introvert whose biggest challenge has been to push...
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HER Story

Justine Willeford

“Everything is figure-out-able,” according to our Woman of the Week Justine Willeford, founder and designer at Pelican House Swimwear. After graduating from UCSC with a BS in Marine Biology, Justine ended up landing her dream...
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HER Story

Mahina Hoey

“Creative pursuits satiate the soul,” says Mahina Hoey, author of The Illumine, who as a child found magic, peace, continuity and her own strength in nature. From her hometown of Taos, New Mexico to the...
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HER Story

Dr. Marissa Castello

A community-minded visionary, Dr. Marissa Castello believes that natural medicine should be accessible to everyone, regardless of income or geography. Originally from a small desert town in West Texas, she spent her summers at the...
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HER Story

Robin Penney

Twin and techie-turned-yogi, Robin Penney was born in Seattle and has lived in Georgia, Texas, Colorado, the Bay Area, Bermuda, Eastern Canada, and now Santa Cruz! She moved here two and a half years ago...
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HER Story

Meghan Neeley

Meghan Neeley, founder of Be Your Own Badass Boss, is an international speaker and business coach who’s grown a multiple six-figure company by mentoring women in business, helping them to turn their passions into profits....
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